Executive Business Coach Chuck Boyce’s Blog: Michael Gerber’s E-Myth Re-RevisitingRecently, I had the honor of attending a gathering where Michael Gerber was given a Lifetime Achievement award celebrating the 25th anniversary of his legendary business best-seller, “The E-Myth.” I wrote about what “The E-Myth” (as well as Michael’s sequel of sorts, “The E-Myth Revisited”) has meant to all of us small business coaches in my new article, “The E-Myth 25 Years Later.” He laid the groundwork for how all of us approach entrepreneurship in the 21st century. And isn’t that more important now than ever? In a time of massive unemployment and economic uncertainty, now, more than ever, Americans must turn to themselves to find ways of producing income. The lifetime job at a company that provides a good pension to retire on is becoming a thing of the past – which means more and more of us will need to rely on our own business paths to make a living. Michael sees this as a good thing: “There is an entirely new kind of entrepreneur awakening and coming alive in America today, and thousands are joining their ranks each week. I call the men and women joining this revolution, quite simply, ‘the awakened entrepreneur.’” My best advice on starting a business would be to begin by reading Michael’s books. He has a keen awareness of just what it takes to become a business owner and carve out a profitable niche in a competitive marketplace. His track record proves it; he’s helped grow more than 70,000 businesses in over 145 countries and he was named the world’s #1 small business guru by Inc. Magazine. In other words, his success is certainly no myth. “Independent Executive” Chuck Boyce is an expert small business coach who can help you get the most out of your business. For more information on how you achieve your business goals, go to www.breakingfreeblog.com. Leave a Reply |
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